How to Avoid Greenwashing: Ecolabels and Principles of Environmental Communication
This webinar, we will look at how different types of ecolabel are verified, and how they can be used to communicate complex scientific information in terms that can be understood by consumers.
What the session will cover?
Principles of environmental communication
Types of ecolabels
How scientific information is communicated through ecolabels
How to avoid greenwashing claims
Instructors
Elisabeth Luther
Principal Sustainability and Knowledge Transfer
Elisabeth is an environmental regulatory specialist with more than a decade of experience in environmental regulations, project management, regulatory compliance and sustainable project delivery. She is currently leading the Sustainability and Knowledge Transfer business unit, where she oversees the delivery of government funded projects, tenders, training and sustainability services. Elisabeth is passionate about knowledge transfer and stakeholder engagement. Her experience in project management and scientific communication ensures impactful training courses for our clients and partners.